[Close] 

Director of Marketing Automation

Overdrive is hiring aDirector of Marketing Automation. This is a new position with the function of building and leading our new marketing automation practice.  A successful candidate will have the drive, vision andexperience to lead this group. Deepexperience in both online marketing in general and marketing automation (MA) in particular is critical, with keen insights into how MA can be integrated with SEO, SEM, online advertising,social media marketing and other online marketingchannels. Roles and Responsibilities Create a business plan to build the marketing automation division. Work with the CEO and Vice President of Business Development to sell MA engagements to both existing and new Overdrive clients. Hire and supervise MA staff as needed to support the MA work. Lead the Overdrive team in assessing client needs, creating an MA strategy and action plan, and overseeing implementation and optimization of the action plan. Serve as the company's MA thought leader and as a best practice consultant to clients. Keep abreast of new development in MA and best practices, and keep Overdrive staff up to date on these topics. Report to the CEO. Experience 2+ years of MA experience, including experience creating MA strategies and implementation plans. At least 6 months of hands-on Eloqua experience. Eloqua certification a plus.  Salesforce.com certification a plus. 2+ years of additional work in digital marketing. Success leading a team of at least 5 people. Excellent verbal and written communications skills; excellent client skills. 1003
Salary Range: NA
Minimum Qualification
Less than 5 years

Don't Be Fooled

The fraudster will send a check to the victim who has accepted a job. The check can be for multiple reasons such as signing bonus, supplies, etc. The victim will be instructed to deposit the check and use the money for any of these reasons and then instructed to send the remaining funds to the fraudster. The check will bounce and the victim is left responsible.

More Jobs

Director of Strategy and Alliances, Data Scien...
Cambridge, MA The Broad Institute
Director of Academic Affairs
Cambridge, MA The Broad Institute
Director of HR Business Transformation
Bedford, MA The MITRE Corporation
Development Director
Westborough, MA MDA
Head of Computational Methods, DSP
Cambridge, MA The Broad Institute